Now that I'm in the process of starting my own line, the biggest hurdle to overcome isn't about planning the product (surprisingly enough!). It's the business card. That might not make much sense at first, but think about it: in one little piece of paper, you've got to tell a story about yourself, your product, your company, and - of course - including your contact information. Isn't that a little overwhelming?
Never fear though - thanks to a wonderful coworker of mine (yay, Roxanne!) I found this awesome Flickr album that covers some of the most interesting, unique business cards out there to inspire you. They may not all be for indie businesses, but some of the design elements can certainly influence you to make it your own (or, in this case, your business's own!).